Social media should be an integral part of any business’s Digital Marketing Services. It is a very effective method of sharing content, build relations, and enhancing your brand. However, you are missing out on the full benefits of social media if you are only using it for organic traffic.

However, if you’re looking to do your social media right, there is one particular social platform where you need to focus your attention at Facebook.

5 reasons why you should advertise you business on Facebook

Affordable marketing platform

Advertising on Facebook is the most pocket friendly method of digital marketing. You can set your budget from the start, and Facebook will stop showing your ad when you hit this amount. More you spend, the more users you will reach.

Wide reach

If you’re looking to reach a wider range of audience then Facebook is your best bet. By spending a reasonable amount of money you can appear in news feeds all across the globe and target these ads to the right people.

Access to an unlimited database

Public setting on posts and updates leaves the door open for companies to learn as much as they can about their target audience, including the products they purchase and like, as well the services they’re interested in.

Simple set up. Quick results

Managing Facebook marketing is a significantly easier process than other known methods. You don’t need to spend lots of time learning the mechanism of Facebook ads before setting up your first campaign.

Highly customizable

Not only the Facebook ads are easy to afford but they’re also highly customizable, you can customize every element of your Facebook ad campaign:-

• Ad objective
• Targeted audience
• Bidding
• Delivery optimization

We have told you enough why is it must for any business to have a strong presence on Facebook, now we’ll take you through the process of setting up an impact Facebook page.

7 key points for creating a Facebook page

Anyone who has an active account on Facebook can create a Facebook Page within minutes. It’s free and easy to use. However, creating a Facebook Page and creating a great Facebook Page are two very different things and we’re here to remove the differences:-

• Select a suitable username
• Fill the “About us” with key details
• Eye catchy cover photo
• Appropriate profile picture
• Engaging content
• Make sure the most important things are visible at a glance.
• Promote your Facebook page